Asana16.05.2026
Senior Product Marketing Manager, Asana Service Management
Vancouver
Обязанности
- 01Define and own the end-to-end go-to-market strategy, partnering closely with Integrated Campaigns to drive measurable business results
- 02Develop and maintain messaging that articulates how our application serves complex enterprise needs and creates value for CIOs
- 03Drive high-impact product launches that generate market momentum, ranging from flagship releases to incremental feature updates
- 04Equip our Sales teams to win by developing strategic enablement materials, including battlecards, pitch decks, and customer success stories
- 05Act as the connective tissue between Product, Partnerships, and Sales to ensure continuous product-market fit
- 06Leverage performance data and customer feedback to refine our positioning and identify new growth opportunities within the ITSM/ESM space
Требования
- 01Experienced PMM leader with 8–12 years in product marketing, specifically within B2B tech and service management (ITSM/ESM) or AI-powered products
- 02Demonstrates curiosity about AI tools and emerging technologies, with a willingness to learn and leverage them to enhance productivity, collaboration, or decision-making
- 03Technical narrator with the ability to translate complex capabilities into clear business value for executive and technical audiences
- 04Strategic thinker skilled at navigating competitive landscapes and positioning against entrenched legacy systems
- 05Collaborative partner with a proven track record of aligning product roadmaps with market needs and customer pain points
- 06Full-stack expert capable of owning the entire lifecycle from initial messaging to scaled global launches
- 07Exceptional communicator with the written and verbal skills needed to engage both executive audiences and technical field teams
Условия
- 01Role is based in our San Francisco office with an office-centric hybrid schedule
- 02The standard in-office days are Monday, Tuesday, and Thursday
- 03Most Asanas have the option to work from home on Wednesdays
- 04Working from home on Fridays depends on the type of work you do and the teams with which you partner
- 05Estimated base salary range is between $185,000 - $207,000
- 06Compensation package may include additional components such as equity, sales incentive pay, and benefits
- 07Mental health, wellness & fitness benefits
- 08Career coaching & support
- 09Inclusive family building benefits
- 10Long-term savings or retirement plans
- 11In-office culinary options to cater to your dietary preferences