Stripe08.05.2026
Enterprise Paid Marketing Manager
London
Обязанности
- 01Drive ideation, strategy, and execution of scaled paid campaigns to generate and accelerate sales pipeline and overall company revenue
- 02Develop and manage testing agenda and media plans for the program
- 03Drive growth across key metrics (Suspects, MQLs, SQOs, Signups, Go-lives, pipeline, revenue) - measure success, optimize against targets, and report on performance on a recurring cadence
- 04Support Stripe in building and optimizing our paid program using knowledge of our users, how they use our products and data
- 05Partner with various internal stakeholders including campaigns, design, marketing operations, product marketing, analytics & insights, and regional teams to create a best-in-class paid program
- 06Report up and out on campaign performance to ensure relevant stakeholders have visibility into program performance & roadmap
- 07Partner with relevant stakeholders on audience management and ensure we’re reaching the right users
- 08Lead in analyzing the effectiveness of paid campaigns, shifting spend to deliver more value
- 09Proactively identify areas of weakness in the paid program and flag these as requiring improvement - and then create a plan to remedy
Требования
- 017+ years of work experience
- 025+ years of paid digital experience, preferably in paid social/display and direct response
- 032+ years of B2B marketing experience
- 04Deep knowledge of the digital marketing landscape and best practices (targeting, ad formats, privacy laws) and growth marketing concepts (attribution, incrementality)
- 05Experience articulating requirements to analytics, campaigns, sales strategy and ops and marketing leadership
- 06Self starter; ability to drive both strategic and tactical workstreams forward with minimal oversight
- 07Advanced analytical skills; ability to analyze trends and decipher actionable insights from data
- 08Experience driving experimentation roadmaps to continuously optimize and improve campaigns
- 09User-first sensibility
- 10Excellent written and verbal communication skills
- 11Demonstrated ability to collaborate cross-functionally across teams, including those that are not expert in paid media