Notion24 дня назад
APAC Campaigns & Content Lead
Полная занятостьУдалёнка
Обязанности
- 01Lead APAC integrated campaigns from brief to launch to retro: positioning, messaging, channel plan, asset plan, and timeline management across priority markets
- 02Own the campaign content and assets that brings APAC campaigns to life end-to-end
- 03Define the content strategy, narrative, and key messages for each campaign
- 04Own the content plan and production of core campaign assets
- 05Build and maintain modular messaging/toolkits for localization and reuse across markets
- 06Deliver Sales enablement content tied to the campaign
- 07Create the local creative assets needed for the APAC campaigns
- 08Partner with country/regional marketers to bring a campaign to life in APAC
- 09Bring global campaigns to APAC and create new campaigns from scratch in APAC
- 10Own campaign performance reporting and learnings
- 11Establish an AI-forward campaigns & content operating system
Требования
- 01Proven experience leading B2B integrated campaigns and content programs in APAC
- 02Excellent messaging and storytelling skills
- 03Strong program management
- 04Deep localization sensibility for APAC, especially high-context markets
- 05Strong familiarity with APAC marketing/sales tech stack and measurement
- 06Extremely AI-forward: you actively adopt and operationalize AI to improve speed, quality, and consistency
Условия
- 01Role is based in Sydney
- 02Reports to the APAC Head of Marketing
- 03Work from office on Mondays and Thursdays (Anchor Days)