Robinhood7 дней назад

Senior Growth Engagement Manager, International

Зарплата не указана
London

Обязанности

  • 01Own lifecycle strategy for international consumer engagement: identify, size, and prioritise opportunities across onboarding, activation, engagement, retention, and reactivation
  • 02Collaborate with product, product marketing, design, data science, and creative partners to build personalised, compelling customer journeys
  • 03Define and execute contact strategy through automated and triggered journeys across key channels (e.g. email, push, in-app surfaces where available), coordinating localisation and approvals across markets as needed
  • 04Use segmentation and performance analysis to generate data-driven hypotheses; design and implement A/B tests, applying statistical fundamentals (e.g. sample size, significance) to evaluate results
  • 05Drive the creative development and iteration pipeline, partnering with creative and channel teams to apply experimentation insights and continuously improve execution quality
  • 06Establish performance reporting to track campaign effectiveness over time and inform prioritisation and roadmap planning
  • 07Partner with data science and analytics to define success metrics, validate audience logic, and improve tracking/instrumentation where needed
  • 08Maintain operational rigour (e.g. QA, governance, documentation, and messaging guardrails) to support scalable, compliant communications

Требования

  • 01Bachelor's degree from an accredited college or university
  • 027+ years of experience in lifecycle marketing, growth engagement marketing, or marketing automation, ideally in consumer financial services or another regulated, data-driven consumer environment
  • 03Hands-on experience building segmentation, personalisation, and automated journeys using lifecycle marketing / marketing automation tooling (tool-agnostic; comfort ramping on new internal tools is key)
  • 04Strong experimentation and measurement discipline, including hypothesis development, test design (e.g. A/B testing methodologies), and translating results into iteration
  • 05Analytical fluency across tools such as Excel, relational databases, and dashboards/reporting
  • 06Experience developing marketing strategy — opportunity assessment, customer segmentation, message testing — across multiple markets, including localisation workflows and market-by-market rollout constraints
  • 07Demonstrated ability to lead cross-functionally through influence at a senior level, aligning partners across product marketing, product, creative, and legal/compliance
  • 08A track record of meeting engagement KPIs with the curiosity, drive, and creativity to execute and iterate in a setting with shifting product requirements; excellent communication skills, with the ability to translate complex concepts into clear, compliant customer messaging

Условия

  • 01This role is based in our London office, with in-person attendance expected at least 3 days per week
  • 02Performance driven compensation with multipliers for outsized impact, bonus programs, and equity ownership
  • 03Top tier benefits to fuel your work, including supplemental health insurance, ancillary insurance, and mental health support programs
  • 04Lifestyle wallet - a highly flexible employer-paid benefits spending account expenses beyond traditional benefits such as wellness, childcare, learning, and more
  • 05Time off to recharge including company holidays, paid time off, sick time, paid volunteer time off, parental leave, and more
  • 06Exceptional office experience with catered meals, events, and comfortable workspaces
  • 07Monthly commuter stipend to help offset in-office commuting costs
Senior Growth Engagement Manager, International · Rekru