Perplexity3 дня назад

Creator & Influencer Marketing Lead

Полная занятостьУдалёнка

Обязанности

01Lead Perplexity's creator and influencer marketing function end to end, from strategy through execution
02Own execution of large-scale campaigns spanning 100+ creators, multiple channels, and multi-million-dollar budgets
03Own creator contracting and negotiation for one-off campaigns and long term partnerships
04Maximize the impact of Perplexity product launches by deploying the right creator mix, budget, and channels for each moment
05Bring a performance marketing mindset to creator work, partnering with Growth to drive conversion and engagement, not just impressions
06Push creators' work from good to great, providing the direction and candid feedback that elevates every piece
07Review creator builds made with Perplexity Computer to ensure they are sophisticated, original, and effectively showcase the product’s capabilities
08Turn creators into a genuine community and long-term advocates through creator dinners, events, and in-person moments
09Build a creative engine that extends capacity through contractors, agencies, and usage of Perplexity Computer
10Work cross-functionally with Growth, Product, Business, and Comms, acting as the connective tissue between creator marketing and the broader company

01Minimum 5 years in creator/influencer or performance marketing, including time leading the function or building it from the ground up
02Operated successfully in high-flux, high-growth environments where priorities shift quickly with the industry
03Well-rounded operator who combines strategic sense, storytelling taste, and high execution velocity
04Autonomous self-starter and high performer who thrives with ambiguity and builds the playbook rather than waiting for one
05Track record of evaluating creator performance holistically, looking beyond impressions and engagement to tie creator work to hard business outcomes
06Strong creative judgment and editorial taste, with the product fluency to assess content and builds
07Skilled, value-driven negotiator with a desire to win great deals while keeping creator relationships healthy
08Existing network of creator and agency relationships, with fluency across Instagram, LinkedIn, X, and YouTube
09Hands-on experience building tools or solutions with AI
10Experience working with consumer technology products