Okta19 дней назад

Sr. Manager, Marketing Analytics

14 167–19 417 ₽в месяц · до вычета
РЫНОК
15 900медиана по профессии
Data Scientist · 182 вакансий с указанной зарплатой
5 000половина предложений: 12 742–21 777120 000
В рынке · выше 41% предложений
Bellevue

Обязанности

  • 01Drive attribution modeling and full-funnel measurement across all marketing channels
  • 02Translate data into actionable insights and recommendations for marketing leaders across the business
  • 03Create forecasts and scenario models to inform annual budget planning and incremental asks
  • 04Build and maintain self-service dashboards in Tableau for brand, demand gen, digital, and strategic events
  • 05Partner cross-functionally with Field Analytics, Strategy & Planning, Marketing Leadership, and Data teams on performance narrative and QBRs
  • 06Partner with the Marketing Data Operations team to maintain data quality across martech systems
  • 07Implement AI/ML capabilities for predictive modeling and automated insights
  • 08Design and support marketing experiments with rigorous testing and statistical validation
  • 09Mentor and provide analytical guidance to junior analysts, and establish best practices for the broader analytics function
  • 10Stay current with analytics tools and methods to drive competitive advantage

Требования

  • 018+ years in Marketing, Analytics, Operations, or BI in B2B SaaS
  • 024+ years in marketing analytics: campaign performance, demand gen, field marketing, and ABM measurement
  • 03Track record of using data to drive business strategy and budget decisions
  • 04Experience across enterprise sales, product-led growth, and partner marketing models
  • 05Data storytelling: communicate complex insights to executives and influence decisions
  • 06Strong grasp of martech infrastructure: database management, data hygiene, API integrations (ad platforms, CRM, analytics tools, data warehouse)
  • 07Proven ability to influence and guide the work of others without formal management authority
  • 08Bonus: AI/ML experience: predictive modeling, propensity scoring, marketing mix modeling
  • 09Growth marketing or demand gen background
  • 10Privacy-first measurement, DSPs, programmatic advertising experience
  • 11Advanced degree (MBA, Analytics, Economics, or related field)

Условия

  • 01Equity (where applicable)
  • 02Bonus
  • 03Benefits including health, dental and vision insurance
  • 04401(k)
  • 05Flexible spending account
  • 06Paid leave (including PTO and parental leave)
  • 07Okta Experience: Supporting Your Well-Being, Driving Social Impact, Developing Talent and Fostering Connection + Community
  • 08Immersive, in-person onboarding experience designed to accelerate impact and connect to mission and team from day one