Vercel9 дней назад
Senior Integrated Campaigns Manager
Зарплата не указана
Hybrid - San Francisco
Обязанности
- 01Own the end-to-end strategy, planning, and execution of Vercel's global integrated campaigns, from big-idea development through channel activation, measurement, and iteration
- 02Translate product and business priorities into campaign narratives and messaging architectures tailored to distinct audiences: developers, full-stack teams, product leaders, and enterprise buyers
- 03Orchestrate multi-channel programs across paid, owned, and earned channels in partnership with Growth, Digital, and Performance Marketing, ensuring every touchpoint ladders up to a unified story
- 04Partner with Strategic Events and Field Marketing to extend campaigns into trade shows, regional events, and developer meetups to create experiences that reinforce the campaign narrative in person
- 05Align with Sales and BDR leadership so campaigns fuel outbound motions with the right messaging, content, and follow-up plays that convert
- 06Build and maintain the global campaign calendar, managing dependencies, sequencing, and regional alignment across functions and time zones
- 07Define success metrics upfront, then measure, report, and optimize by running structured experiments across creative, messaging, channels, and audience segments
- 08Mentor and guide campaign best practices across the marketing org, raising the bar for how Vercel plans and ships integrated programs
Требования
- 017+ years of B2B marketing experience, with 3+ years leading integrated or demand generation campaigns — within developer tools, cloud infrastructure or other technical SaaS products
- 02A proven track record of owning global, full-funnel campaigns end to end, with clear pipeline and revenue impact you can point to
- 03Deep understanding of developer audiences and the nuances of marketing technical products without dumbing them down
- 04A strong storyteller who can shape a campaign narrative and hold it consistent across every channel and region
- 05Exceptional program management skills: you can coordinate across regions, time zones, and a dozen stakeholders without dropping threads
- 06Data-fluent, with hands-on experience defining KPIs, building reporting, and using performance data to make optimization calls
- 07Comfortable operating with autonomy in a fast-paced, high-growth environment where priorities evolve quickly
Условия
- 01Competitive compensation package, including equity
- 02Inclusive Healthcare Package
- 03Learn and Grow - we provide mentorship and send you to events that help you build your network and skills
- 04Flexible Time Off
- 05We will provide you the gear you need to do your role, and a WFH budget for you to outfit your space as needed
- 06The San Francisco, CA base pay range for this role is $150,000 - $207,000
- 07Actual salary will be based on job-related skills, experience, and location
- 08Compensation outside of San Francisco may be adjusted based on employee location
- 09The total compensation package may include benefits, equity-based compensation, and eligibility for a company bonus or variable pay program depending on the role
- 10If you’re based within a pre-determined commuting distance of one of our offices (SF, NY, London, or Berlin), the role includes in-office anchor days on Monday, Tuesday, and Friday
- 11If you're located beyond that distance, the role is fully remote