Affirm4 days ago
Brand Marketing Manager
RUB 11,083–15,250per month · before tax
MARKET
13,317 ₽median for this role
Tech Lead / Team Lead · 163 jobs with disclosed pay
5,250half of the offers: 9,792–17,8581.2 млн
At market · above 33% of offers
Remote Canada
Responsibilities
- 01Own campaign strategy and architecture for priority brand and partner moments, including co-marketing projects with key merchants and ongoing merchant and promotional campaigns outside the major seasonal moments
- 02Translate business goals, audience insight, and brand strategy into briefs and recommendations that shape how Affirm invests in these moments
- 03Drive early strategic thinking and lead brief development for partner campaigns, shaping how Partner Marketing, Product Marketing, Creative, Social, Paid, and Comms work together on audience, narrative, channel roles, and definition of success
- 04Advise teams on tradeoffs and complex calls, and review creative to ensure execution teams have what they need to build and ship excellent work
- 05Set campaign GTM strategy and investment priorities across brand and partner moments, determining how Brand Operations resources timelines and workflow and how channel leads allocate budget
- 06Build a learning culture by defining what's working across campaigns and turning it into reusable frameworks and standards
- 07Own brand measurement and reporting in partnership with paid and analyst functions, both for brand overall and campaign by campaign
- 08Maintain the integrity of the brand health tracker, hold execution partners accountable to the brief, and give leadership a clear, recurring read on performance
Requirements
- 018-10 years in brand marketing, integrated marketing, or a closely related discipline
- 02Experience managing full campaigns from strategy to launch, ideally at both an agency and in-house teams
- 03Natural creative thinker and problem solver who knows how to partner and get strong creative out of a team
- 04Experience briefing and running creative work that landed sharp, on strategy, on budget and on time
- 05Track record of building brand awareness, equity, and differentiation through data and consumer insight
- 06Ability to evaluate performance against business KPIs
- 07Comfortable operating in a complex, matrixed marketing organization
- 08Capable of building alignment across cross-functional partners through influence
- 09Use data to develop and articulate a clear point of view, while staying collaborative and open to new information
What we offer
- 01Remote-first company with the ability to work almost anywhere within the country of employment
- 02Competitive benefits package anchored to core value of people come first
- 03Health care coverage - Affirm covers all premiums for all levels of coverage for you and your dependents
- 04Flexible Spending Wallets - generous stipends for spending on Technology, Food, various Lifestyle needs, and family forming expenses
- 05Competitive vacation and holiday schedules
- 06ESPP - An employee stock purchase plan enabling you to buy shares of Affirm at a discount
- 07Employees new to Affirm typically come in at the start of the pay range
- 08Pay structure based on location, experience and job-related skills
- 09Total compensation package may include monthly stipends for health, wellness and tech spending