Notion10 days ago

Менеджер по маркетинговой стратегии и операциям

RUB 12,500–15,833per month · before tax

MARKET

10,229 ₽median for this role

Performance Marketer · 10 jobs with disclosed pay

5,750half of the offers: 9,958–12,37517,592

Above market · above 80% of offers

Полная занятостьУдалёнка

Responsibilities

01Establish and maintain campaign templates, standardized QA processes, and reusable campaign architecture in Marketo, customer.io and SFDC
02Own the Campaign object in SFDC — including campaign member status designations, naming conventions, and data hygiene standards
03Build, test, and launch campaigns end-to-end in marketing platforms and SFDC — while continuously optimizing processes and standards for speed and quality
04Manage email deliverability, sender reputation, privacy regulations, and opt-out requirements — with a focus on growing the EMEA marketable database
05Define MQL/MQA routing rules, making modifications as the business evolves
06Debug lead and MQA routing issues, ensuring leads flow to the right reps across all segments and regions with minimal manual intervention
07Monitor MQL/MQA volumes, conversion rates, and system health — proactively identifying and resolving issues

013+ years in marketing operations at a high-growth SaaS company, with hands-on experience in both lead management and campaign execution
02Deep working knowledge of marketing automation platforms (Marketo, Customer.io) and Salesforce — you've built programs, routing rules, scoring models, and campaign architectures in these platforms
03Strong understanding of the lead lifecycle: MQL definitions, lead routing, attribution, sales handoff, and funnel conversion mechanics
04Ability to work cross-functionally with SDRs, Demand Gen, and RevOps — you're comfortable navigating stakeholder alignment across teams
05Familiarity with email deliverability best practices and data privacy regulations
06Analytical mindset with the ability to monitor performance data, diagnose issues, and recommend process improvements
07Track record of building and maturing operational processes — you've taken things from scrappy to scalable
08Experience working in a high growth company, and across multiple timezones