Watershed Informatics05/04/2024

Аналитик по маркетингу

Salary not specified
MARKET
10,229median for this role
Performance Marketer · 10 jobs with disclosed pay
5,750half of the offers: 9,958–12,37517,592
The employer didn't disclose pay — compare with the market yourself.
Cambridge

Responsibilities

  • 01Own marketing and sales reporting for leadership and our commercial team
  • 02Draw on data from Salesforce, Webflow, Google Ads, Google Analytics, and other sources
  • 03Serve as subject matter expert for all online marketing data sources
  • 04Be the backstop for accuracy and guarantee the validity of reports and metrics presented to leadership
  • 05Analyze cost-per-click, cost-per-lead, and click-through-rates and advise on how to optimize marketing performance
  • 06Collaborate cross-functionally to identify and deliver the best paid media opportunities to drive business growth

Requirements

  • 01Bachelor’s Degree, preferably in Marketing, Business, Economics, or Data Science
  • 023+ years of experience creating, delivering, and interpreting commercial reports drawing from Salesforce, Google AdWords, Google Analytics, Webflow, and other digital marketing data sources
  • 03Strong analytical and problem-solving skills with a demonstrated track record identifying and resolving inconsistencies in commercial data to drive B2B growth
  • 04A perfectionist approach and ownership mentality toward analysis and reporting metrics
  • 05Experience presenting reports to leadership in a team setting from a marketing, finance, or consulting perspective