OpenAI9 days ago
Product Marketing Lead, ChatGPT Work
Salary not specified
MARKET
13,317 ₽median for this role
Tech Lead / Team Lead · 163 jobs with disclosed pay
5,250half of the offers: 9,792–17,8581.2 млн
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Responsibilities
- 01Own the ChatGPT Work product marketing strategy: Define the audience, market opportunity, positioning, competitive strategy, and go-to-market priorities across professional users, teams, and enterprise customers.
- 02Build a clear and differentiated product narrative: Explain what ChatGPT Work enables, when to use it, how it differs from a traditional chat experience, and how it complements Codex and other OpenAI products.
- 03Lead the portfolio across launches and sustained adoption: Set priorities for major product moments while ensuring that customer education, activation, recurring usage, and ongoing demand do not disappear between launches.
- 04Translate product capabilities into useful customer workflows: Turn advances across web, desktop, mobile, connected tools, and AI-assisted work into concrete examples, demos, stories, and programs that show how people complete real work.
- 05Drive adoption from first useful task to team-wide usage: Partner with Product, Growth, Lifecycle, Customer Education, and Sales to improve discovery, activation, repeat workflows, team adoption, and expansion.
- 06Shape the product through customer and market insight: Bring customer research, usage data, field feedback, competitive intelligence, and observed workflow barriers into product, packaging, and go-to-market decisions.
- 07Build enterprise confidence and field readiness: Work with the administrator and governance PMM, buyer-focused marketers, and customer-facing teams to connect user value with deployment requirements, customer proof, executive buy-in, and a credible enterprise story.
- 08Lead cross-functional decisions and raise the quality bar: Align Product, Engineering, Growth, Creative, Comms, Sales, and Marketing around shared priorities; coach product marketers; and make clear choices about what matters most.
- 09Measure whether the work is changing customer behavior: Define success using meaningful indicators such as qualified adoption, activation, repeat usage, retention, team penetration, customer preference, and business impact.
Requirements
- 0112+ years of experience in product marketing, product strategy, or closely related go-to-market leadership roles, including ownership of a complex software, platform, or AI product.
- 02A strong track record of defining product and category strategy, not just executing launches or producing marketing assets.
- 03Experience bringing products to market across both self-serve and enterprise motions, with an understanding of how individual usage grows into team adoption and organizational standardization.
- 04Exceptional positioning, writing, and storytelling skills, with the ability to make sophisticated technology concrete and relevant to professional users and executive buyers.
- 05Demonstrated success working closely with Product and Engineering to shape priorities, clarify tradeoffs, and turn customer insight into better product and go-to-market decisions.
- 06Experience leading through influence, developing other product marketers, and earning trust with senior cross-functional stakeholders in a fast-moving environment.
- 07Strong analytical judgment and experience connecting product marketing programs to adoption, retention, expansion, or other meaningful business outcomes.
- 08A practical understanding of how knowledge workers use AI across functions such as operations, finance, marketing, sales, legal, or strategy.
- 09High standards for craft, intellectual honesty, customer empathy, and clear communication in environments where products and market conditions change quickly.
- 10Genuine curiosity about AI and hands-on experience using modern AI products to improve how work gets done.
What we offer
- 01Based in San Francisco, CA.
- 02Hybrid work model: 3 days in the office per week.
- 03Relocation assistance offered to new employees.
- 04Occasional travel required.