Workato24 days ago

Менеджер по партнёрскому маркетингу

Salary not specified
MARKET
10,229median for this role
Performance Marketer · 10 jobs with disclosed pay
5,750half of the offers: 9,958–12,37517,592
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Palo Alto

Responsibilities

  • 01Support North America partner marketing strategy and annual joint marketing plan with sales, marketing, and partner leadership, including target verticals, use cases, and mutual pipeline commitments
  • 02Plan and execute co-marketing campaigns and partner-facing content with System Integrator Partners to drive pipeline and awareness
  • 03Own a clear Market Development Fund (MDF) operating model (intake, prioritization, budget allocation, approvals) and invest in the activations that produce the highest ROI
  • 04Support planning and execution of Workato's partner-facing events (Partner Kick Off, Partner Day, Partner Advisory Board)
  • 05Track and report on partner marketing performance against ARR, ROI, and pipeline goals, partnering with Sales, Partner, Enablement, and Marketing Ops to keep programs aligned and on schedule

Requirements

  • 01Bachelor's degree in Marketing, Business Administration, or a related field
  • 025+ years of marketing experience, ideally within B2B technology, channel marketing, or partner ecosystems
  • 03Strong understanding of co-marketing strategies and experience managing partner relationships or alliances
  • 04Experience developing marketing content, campaigns, enablement materials, and event programs
  • 05Proven ability to plan and execute partner-driven events and initiatives
  • 06Strong analytical mindset with experience measuring campaign performance, tracking ROI, and optimizing marketing programs

What we offer

  • 01vibrant and dynamic work environment
  • 02multitude of benefits they can enjoy inside and outside of their work lives
  • 03flexible, trust-oriented culture