Gusto, Inc.6 дней назад

Brand & Motion Designer

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Denver

Обязанности

01Design and execute visual and motion work across product launches, product education, brand campaigns, events, and digital channels
02Design and evolve brand systems, including motion guidelines, templates, and guardrails, that help the broader organization produce on-brand work consistently
03Integrate motion into the brand design process, establishing principles and patterns for animation that extend our visual identity into dynamic and digital formats
04Direct and evaluate AI-generated creative work, setting the standard for what's on-brand, what needs to be pushed further, and what shouldn't ship
05Use AI tools to compress the distance between concept and execution, exploring more territory, iterating faster, and raising the quality bar on every deliverable
06Partner closely with other creatives and cross-functional partners across marketing, product, and growth from early concept through final delivery
07Build repeatable templates and workflows that enable faster turnaround without sacrificing quality
08Maintain brand integrity across a wide range of deliverables — including work where AI tools played a role in production — ensuring everything feels cohesive, human, and unmistakably Gusto
09Own creative work from early concept through final delivery, making judgment calls about typography, composition, color, and motion
10Help introduce motion as a foundational part of how we build brand, ensuring it's part of the creative process from the start

016+ years of experience in brand design, visual design and motion for in-house studios, agencies, or content teams
02A portfolio demonstrating robust design skills and creative thinking, including brand identity, product marketing, campaigns, and digital content, with examples of AI use and decisions made
03Robust design instincts across typography, color, composition, and motion direction
04Expert proficiency in motion design principles and tools—Figma, Adobe Creative Cloud, Calvary, Rive, and Lottie
05A demonstrated point of view on AI in creative work — how to direct it, when to override it, and maintaining high creative standards when AI tools are part of the process
06Comfort migrating between big, brand-defining work and fast-turn executional needs
07Proficient collaboration skills across creative, production, marketing, and product partners
08A maker mindset—you enjoy improving how work gets made, not just making the work itself
09Experience developing or contributing to creative standards for AI-assisted production — guardrails, evaluation criteria, or workflows that help a team produce at a higher level
10Ability to actively engage with AI tools relevant to the role and grow fluency as technology evolves