Pinterest16 дней назад

Senior Ads Product Marketing Manager - Ads Delivery

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РЫНОК
15 708медиана по профессии
Product Manager · 64 вакансий с указанной зарплатой
5 667половина предложений: 12 282–19 831162 250
Работодатель не указал зарплату — сравните с рынком сами.
Chicago

Обязанности

  • 01Own product marketing strategy and go-to-market execution for Pinterest’s measurement-aligned bidding and optimization portfolio
  • 02Build a deep understanding of advertiser measurement approaches, attribution models, lower-funnel objectives, and performance needs to identify high-value market opportunities and influence product strategy
  • 03Define target segments, customer problems, value propositions, positioning, messaging, and proof points for early-stage and scaled bidding products
  • 04Lead commercialization for alpha and beta programs: shape learning agendas, define advertiser eligibility and recruitment strategies, develop onboarding and enablement materials, and turn findings into product and GTM recommendations
  • 05Partner with Product, Engineering, Data Science, and Measurement teams to translate market insights into product requirements, prioritize investments, and navigate technical and commercial tradeoffs
  • 06Serve as the voice of advertisers and Sales to Product, and the voice of Product to Sales—synthesizing customer feedback, competitive intelligence, product data, and opportunity sizing into decision-ready recommendations
  • 07Develop clear narratives, sales enablement, training, and customer-facing materials that make complex bidding, optimization, and measurement concepts accessible and actionable
  • 08Establish success metrics across adoption, advertiser performance, sentiment, revenue impact, and operational readiness; use results to refine product strategy and determine the path from alpha to beta to broader scale
  • 09Drive cross-functional alignment across Sales, Performance Solutions, Measurement Solutions, Product Operations, Business Marketing, Legal, and other partners to deliver cohesive, scalable product launches
  • 10Use AI tools thoughtfully to accelerate market research, customer-feedback synthesis, and analysis, while applying sound judgment, validating outputs, and maintaining ownership of final recommendations

Требования

  • 015+ years of product marketing, ads marketing, or related experience, ideally in performance advertising, ad delivery, bidding, measurement, attribution, or marketing technology
  • 02Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent experience
  • 03Experience developing and executing product go-to-market strategies, including positioning, messaging, segmentation, enablement, launch planning, and adoption measurement
  • 04Experience bringing early-stage products or features through alpha, beta, and broader commercialization; comfort operating when product-market fit, product scope, and operating models are still evolving
  • 05Strong understanding of lower-funnel advertising, conversion optimization, CPA/ROAS, attribution, and first- and third-party measurement approaches
  • 06Technical fluency to understand and communicate how conversion signals, data integrations, attribution windows, optimization models, and bidding strategies affect advertiser outcomes
  • 07Strong analytical judgment and experience using qualitative and quantitative data to define customer needs, size opportunities, evaluate test outcomes, and make strategic recommendations
  • 08Proven ability to influence and build trusted partnerships across Product, Engineering, Data Science, Sales, Solutions, Operations, and executive stakeholders
  • 09Exceptional written and verbal communication skills, with the ability to turn complex technical concepts into clear, compelling narratives for internal and external audiences
  • 10Demonstrated ability to use AI tools to improve research, analysis, or workflow efficiency while validating accuracy, protecting sensitive information, and retaining ownership of final work

Условия

  • 01This position is not eligible for relocation assistance
  • 02Visit our PinFlex page to learn more about our working model
  • 03In-Office Requirement Statement: We let the type of work you do guide the collaboration style