Smartsheet16.03.2026
Marketing Automation Specialist - Hybrid
Зарплата не указана
РЫНОК
14 534 ₽медиана по профессии
Tech Lead / Team Lead · 64 вакансий с указанной зарплатой
5 250половина предложений: 11 312–19 1671,2 млн
Работодатель не указал зарплату — сравните с рынком сами.
Bangalore
Обязанности
- 01Own the day-to-day administration and production within our Marketo instance, serving as the internal subject matter expert
- 02Design, build, and optimize automated nurture programs, batch email campaigns, smart campaigns, and segmentation logic
- 03Manage all campaign operations including email builds, landing pages, forms, tokens, and A/B testing
- 04Ensure database hygiene, deliverability best practices, and compliance with data privacy regulations (GDPR, CAN-SPAM)
- 05Maintain performance reports and dashboards in partnership with BI to track program effectiveness
- 06Support technical setup and execution of webinars and virtual events in Zoom Events, including registration, integrations, and post-event automation
- 07Ensure attendee and engagement data flows accurately into Marketo and Salesforce for follow-up nurture and attribution tracking
- 08Analyze event performance and contribute to optimization of the virtual event program
- 09Act as the go-to resource for campaign managers, demand gen, and SDRs on Marketo best practices and marketing technology questions
- 10Document processes, workflows, and system configurations to ensure continuity and scalability
- 11Evaluate and recommend improvements to the marketing tech stack as business needs evolve
- 12Manage prioritization and input from business owners across the organization
- 13Maintain SLAs and processes to ensure we produce high quality, timely work for our stakeholders within our Smartsheet program management environment
Требования
- 013–5 years of experience in marketing operations or marketing automation in a B2B SaaS environment
- 02Deep, hands-on Marketo expertise that includes: program building, smart lists, lead scoring, tokens, API integrations, and reporting; Marketo Certified Expert (MCE) strongly preferred
- 03Solid working knowledge of Salesforce CRM, including campaign management, lead management, and reporting
- 04Experience with Zoom Events or a comparable virtual event platform
- 05Familiarity with Salesloft or a comparable sales engagement tool
- 06Strong understanding of B2B lead lifecycle, funnel management, and demand generation principles
- 07Sharp attention to detail and a genuine commitment to clean, reliable data and email sends
- 08Strong communication and collaboration skills across marketing, sales, and operations teams
Условия
- 01Hybrid work model
- 02This role requires the flexibility to work a swing shift (9:00 am - 6:00 pm on three days and 1:00 pm - 10:00 pm twice a week) allowing for essential real-time overlap with our US office
- 03Equal Opportunity Employer